Winners from other categories include Salesforce, Adobe, MailChimp, Marketo and Hubspot. Cien, the AI-powered app that helps teams improve their sales performance, today announced it has won MarTech Breakthrough’s Innovation Award for CRM Software. MarTech Breakthrough is an independent organization that recognizes the world’s leading sales and marketing technologies. The program received more than 2,000 nominations […]

It doesn’t matter what you call the role: the sales development rep (SDR), the business development rep (BDR) or the inside sales rep (ISR). In the world of B2B sales, prospecting is often defined as the art and science of contacting leads or target accounts in hopes of creating opportunities for account executives. And when […]

There’s an old saying in geometry circles: every square is a rectangle, but not every rectangle is a square. It’s true; all squares have the basic elements of a rectangle: four sides, four right angles. To be a square, though, all four sides must be of equal length; a rectangle only cares about equal length […]

Cien is pleased to be featured in Verdict AI‘s Startup Report as a company to look out for. Verdict AI’s report suggests that Cien is set to disrupt the world of sales. Other AI startups Deep Eye and BotStar are predicted to disrupt the world of digital advertising and customer service, respectively.   Cien was recognized as the edge that […]

We’re modeling human behavior to help sales leaders and reps understand what really drives success.- Rob Käll , CEO    Cien’s CEO, Rob Käll had the pleasure of connecting with Jeffrey Gitomer and Jennifer Glucklow from the Sell or Die Podcast. Rob’s mission is to help sales organizations use of artificial intelligence (AI) to be […]

Salesforce customers can now measure the human and behavioral elements that impact their sales productivity. Cien, the AI-Powered App that helps businesses improve the quality of their data and their sales productivity, is now available on Salesforce AppExchange. According to Gartner, poor data quality destroys business value, with recent research indicating that the financial impact […]

The World’s Largest Gathering for the Mobile Industry Held every year in Barcelona, this year’s edition of the Mobile World Congress is set to break all attendance records. The event will take place between Feb 26 and Mar 1 at the Fira de Barcelona. But MWC is much more than mobile devices. One topic that […]

Sales Leaders Must Measure What Matters   The podcast version of this interview is available on Barbara Giamanco’s podcast The Razor’s Edge. Barbara Giamanco, an internationally recognized author and Top 25 Influential Leader, interviews Rob Käll, CEO of Cien on the impact artificial intelligence is having on the sales process.   Barbara Giamanco: Rob Käll […]

In B2B Sales, sales performance is fast becoming a key factor for success. While an increase in sales can be achieved at the expense of profitability, an increase in sales performance offers companies better capital efficiency, higher profitability and ultimately a sustainable competitive advantage. Historically, sales representatives were measured by the total volume of sales […]

Being that Cien’s founders are from the US and Sweden, the company was designed with a global and diverse vision from the outset. To capitalize on growth, Cien opened a branch in Spain, hiring over 11 different nationalities of data scientists, software developers, product designers and customer facing professionals. “We are hiring the highest quality […]

This article was first published on Sales Hacker’s B2B Sales Blog. It’s no secret that Artificial Intelligence (AI) is set to change the way we sales professionals work. Sales, as both a function and a profession, is no exception to the AI sea change. The real question isn’t whether sales teams will adopt AI, but how and to […]

New Approach to AI Helps B2B Teams Address Sales Performance Traps Cien, the artificial intelligence company that helps sales teams improve their performance, announces the general availability of the Cien Value Chain and the accompanying publication of its Guide to Solving Sales Performance Traps. The Cien Value Chain is a new approach to sales performance […]