Sales Leadership When The Future Is Unclear

[ 2 -3 min read ] Without A Clear And Adaptive Sales Strategy, Customer Acquisition Efforts Fail We have heard paraphrased versions of this again and again. Despite this, sales leaders frequently find themselves managing in situations of strategic ambiguity. As the pace of change continues to accelerate, sales leaders are quickly learning management agility […]

End the Bickering Between Marketing and Sales

Firms can earn big returns by effectively measuring each step in the sales and marketing process Do you hear your Sales leaders complain to Marketing that their teams are not getting enough high-quality leads?  Are the Marketing folks pointing to the high volume of leads that fit the Ideal Customer Profile criteria and have shown […]

Quantify Intangible Sales Factors Using AI

Cien’s Co-founder and CEO Rob Käll recently joined global sales expert Andy Paul on the Accelerate Your Sales podcast. “Accelerate Your Sales” includes in-depth conversations with 700+ of the leading sales and marketing practitioners from top sales executives and industry leaders such as Salesloft, Outreach, DiscoverOrg,  Salesforce and many more. With 2,000,000+ downloads and counting, […]

The Problem with Sales Performance Programs

Whether you’re a numbers person or not, advances in technology and data management are continuously creating new opportunities for transforming and improving an organization’s sales effectiveness. To understand how sales managers can improve their teams’ sales performance, we spoke with Mike Kunkle, founder of Transforming Sales Results, LLC and Vice President of Sales Enablement Services for the […]

Cien on Outreach’s Sales Engagement Podcast

outreach sales engagement cien podcast
“It’s not that a rep has to be amazing at everything. They just can’t be terrible at anything.” – Rob Käll, Cien CEO. Cien’s CEO and co-founder, Rob Käll joined Joe Vignolo on Outreach’s Sales Engagement Podcast. Outreach.io is a leading sales engagement platform that accelerates revenue growth by optimizing interactions throughout the customer lifecycle. […]

Achieving Sales Mastery with AI

Quota attainment went from 63% in 2012 to 53.8% in 2018 – that’s nearly a 15% drop. Today, we constantly hear that “sales are harder than ever before”. The question is – is this just a perception or reality? To understand how much sales have changed and how managers can improve their teams’s sales performance, […]

How Salesloft Users Can Add a Qualitative Dimension to Their Sales Metrics

Using Cien’s AI, Salesloft users can measure the qualitative factors that influence a sales team’s performance such as team mood, work ethic, product knowledge and more. In a post on the Salesloft blog, Cien CEO and Co-Founder Rob Käll discusses how Salesloft users can measure intangible metrics such as work ethic, product knowledge and closing […]

5 Metrics for Measuring Sales Talent

  All reps are not created equal. By applying AI to their data in Salesforce, sales leaders can detect changes in selling skills before they impact revenue. How do you quantify a rep’s product knowledge or engagement ability? Leveraging data from 140M+ daily sales predictions, Rob Käll, Cien CEO, appeared on Donald Kelley’s The Sales […]

21 Sales Podcasts Leaders Should Listen To

For sales leaders, podcasts are the most accessible and carefree way to get information. While continuing your daily routine, you can access some of the best discussions on sales from your home, car or headphones. Listening to the podcast is the easy part. The hard part is choosing which ones to listen to among the […]

How AI Will Change Enterprise Sales

Cien Featured on Emissary.io Cien was featured along with Salesforce and Conversica on Emissary, the world’s first sales intelligence network. Emissary mentions Cien’s Global Study on the Future of Sales. In this study, we found that 88% of sales professionals expect artificial intelligence (AI) to make their jobs easier in the next 10 years, not render […]

How to Identify Your Team’s Most Effective Prospectors

It doesn’t matter what you call the role: the sales development rep (SDR), the business development rep (BDR) or the inside sales rep (ISR). In the world of B2B sales, prospecting is often defined as the art and science of contacting leads or target accounts in hopes of creating opportunities for account executives. And when […]

Align Your Sales and Marketing Using AI

There’s an old saying in geometry circles: every square is a rectangle, but not every rectangle is a square. It’s true; all squares have the basic elements of a rectangle: four sides, four right angles. To be a square, though, all four sides must be of equal length; a rectangle only cares about equal length […]