Cien’s Growth Essentials Series: Is It Possible To Sell Too Much To Your Existing Clients?
By Steve Valenta, SVP Strategic Partnerships, Cien.ai The Short Answer Yes, there actually is a point where you can sell too much to your existing clients. This is often referred to as over-monetization. While maximizing revenue from your existing customers is crucial for growth and profitability, it’s important to maintain a balance. Over-monetizing can strain […]
The Data Exec Series: A Less Painful Way To Clean Up Your Data
By Rob Kall, CEO & Co-founder Cien.ai “I love what you guys are doing with AI, but I don’t think our data is ready for it. We’re working on fixing it now, let’s talk in 6 months”. – Virtually Every CXO The Bad Data Curse After talking to hundreds of executives about data-driven transformations, two […]
Practical RevOps Analytics Series: Lead Source Analysis – Don’t Get Tricked by Dirty Data
By Rob Kall, CEO & Co-Founder, Cien.ai “If you have one lead source that converts at 5% and another one that converts at 15%, the difference in success rate is 300%.” – Rob Kall, CEO & Co-Founder, Cien.ai Lead Source Analysis – Propensity to Convert? Prospecting for a New Logo business is hard for SDRs […]
Cien’s Growth Essentials Series: Improving Commercial Banking Team Performance
By Joanna Ridgway, SVP Global Sales, Cien.ai “As a former banking executive with two decades of corporate and commercial banking experience, I know how critical data-driven coaching is to align sales teams and meet objectives.” – Joanna Ridgway, SVP Global Sales How do you Coach and Manage Successful Commercial Banking Team? While the nomenclature and […]
Practical RevOps Analysis: Analytics Resources for RevOps Professionals
By Rob Kall, CEO & Co-Founder, Cien.ai What is the Difference Between Sales Ops and RevOps? If you ask 10 RevOps professionals, you will most likely get slightly different answers from each. What is RevOps? Only the Hottest thing Since [🍞] !!! Isn’t it funny how the business world is full of catchphrases and jargon that […]
